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Analytics Manager, Digital Commerce

Robert Half

This is a Full-time position in Milford, MA posted June 8, 2021.

Ref ID: 02823293 Classification: Web Analytics Specialist Compensation: $120000.00 to $140000.00 yearly
The Digital Commerce Analytics Manager is responsible for data analysis and insights-based reporting to support website functionality that maximizes revenue and improves customer experience.

This role will work collaboratively with digital marketing, eCommerce/eProcurement stakeholders and IT teams to benchmark and report on key performance indicators and leverage data mining activities to identify areas of opportunity.

Who are we seeking to attract?

We are seeking individuals to join our team of talented digital professionals who share never-ending passion and an unwavering focus on our customer experience.

We believe that hiring and developing the best talent will lead to diversity of perspectives, ideas, and cultures to create better products and services as well as a welcoming and dynamic workplace.

Primary Responsibilities:

•Build and manage a team of engaged, curious digital analysts

•Be accountable to daily, weekly and monthly reporting on the health of the digital commerce sales funnel, both eCommerce and eProcurement

•Conduct deep analysis on customer pathing and insights to optimize site experience

•Measure and report on A/B test performance on website, recommend next steps based on outcomes

•Evaluate the contribution of marketing channels to overall site performance.

Recommend strategic shifts to marketing spend to improve ROI

•Define requirements to track all necessary web data to understand funnel performance, working closing with Engineering teams to implement as needed

•Assist in finding insights and create recommendations via written and verbal communications that can be understood by a broad audience

•Establish & maintain strong relationships with key stakeholders in eCommerce, eProcurement, Marketing, Product Partner Management and Sales to drive actionable insights.

•Provide Ad hoc analysis in support of the Digital Product Management team

Job Requirements:
Adobe Analytics, Power BI, SQL, MS Excel, Google Analytics, e-Commerce, Digital Analytics, eProcurement, Data Analytics
The Creative Group (TCG), a Robert Half company, matches creative, digital, and marketing professionals with remote or on-site jobs on a freelance, project or direct-hire basis.

Our experienced staffing professionals can promote you to employers and advocate on your behalf.

We provide access to top jobs, competitive compensation and benefits, and free online training.

For more opportunities, get the Robert Half app and receive instant notifications when our AI matches your skills and experience with jobs.

When you work with us, you’re working with the best.

Robert Half has been recognized as one of FORTUNE’s “Most Admired Companies” every year since 1998 and was named to Forbes’ inaugural list of America’s Best Temporary Staffing Firms.

Questions?

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All applicants applying for U.S.

job openings must be legally authorized to work in the United States.

Benefits are available to temporary professionals.

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© 2020 The Creative Group.

An Equal Opportunity Employer.

M/F/Disability/Veterans.

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